tocks
and the stock market can be complicated for some people. However,
you don't have to know all the details about the stock market to get involved.
This week we will begin with the question: What is a stock?
Read the following article and answer the questions at the end.
ets
begin by explaining why companies issues stocks. Most companies cannot
make all the money they need just by selling their products. They
often need extra money. To raise this extra money, corporations may
borrow it or issue stocks which represent ownership in a corporation.
Stocks are simply certificates showing a person owns a share
of a company. Each stock share is purchased by an investor
who hopes their investment will increase in value. The stocks a person
buys gives them part-ownership in a company. A company is literally
selling part of itself to raise money. Buying even one share of stock
makes you a part-owner in that company. The more shares you buy,
the more influence you have over that company's policies.
ecurities
is another name for stocks. A person who owns stocks is referred
to as a shareholder or stockholder. Businesses that
issue stocks are called publicly held companies. Anyone can buy stock
in a publicly held company. Some companies like UPS sell stock in
their company but not to the public. These are referred to as privately
held. Only the upper management are allowed to own stock in UPS.
orporations
must decide whether to raise money by borrowing or by issuingstocks.
There is a greater risk in borrowing because the company puts itself in
debt to someone else (bank). If the debt cannot be repaid,
bankruptcy may result. By borrowing, however, management has more
control over the operations of the company. Although, when a corporation
offers stock to the public, a degree of control is lost. Management
becomes responsible to the ownership of those who hold the stock.
Stock issues also decrease company income when dividends (a small
amount paid to shareholders for each share they own) are paid out to stockholders
from company profits.
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companies are quite likely to issue stock, since they are seeking venture
capital, or start-up money. These companies are less likely to pay
dividends since they are growing and want to reinvest their profits back
into the company.
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